5.0 stars, 30+ reviews

Finally attract customers who understand your value

You’ve put in the work. Now let’s bring in the kind of people who recognise it instantly. See results within the first 30 days.

Do these sound too familiar?

Then keep scrolling - you’re in the right place.

Expensive leads

You’re stuck paying top dollar for leads that hold back profits and make it harder to outpace your competitors.

Time-waster enquiries

Wasting time on leads who don’t recognise your value and disappear after the first message.

Low quality ads & website

Poor visuals and weak messaging don’t reflect your expertise. Your ads and website aren’t built to connect, and it’s costing you the sale.

Real businesses. Real turnarounds.

How we’ve helped businesses make their first impression count.

Melbourne dentist grew from a few patients a month to 120+ Invisalign patients in 5 months.

We created a high-converting booking funnel that increased their Invisalign conversions from 1 in 20 leads to 1 in 5. They’re quickly becoming one of Melbourne’s biggest Invisalign providers.

“Our sales grew and the quality of leads improved instantly”
Judith - Dental Clinic Founder

Ashbuilt Customs achieved 10x return on ad spend within their first 60 days.

We built a premium lead generation funnel that positioned them as a high-end, custom furniture brand. This cut out low-quality leads and increased serious inquiries with a strong intent to buy.

“Everything looked unreal. Extremely happy. The team did a fantastic job”
Matt - Founder

Rock Guitar Lessons went from $111 to $39 leads gaining 40+ new students each quarter.

We launched quality video ads and a new landing page experience. Each campaign built on the last, improving the targeting radius, ad messaging, and conversions to consistently attract new students and drop the cost per lead by 75%.

“I’ve never received this many leads in such a short time with any campaign.”
Dean - Music School Founder

Professional Tools

Using the best tools for getting you the best results

The “First Impression” Framework

3-step system for turning overlooked businesses into booked out brands.

STEP 1

Custom Landing Page

Designs that motivate customers.

Every word, image, and section is designed to ease your customers’ hesitations and turn them into your strongest selling points. All custom, no templates. Just a high-converting landing page that sells for you, 24/7.

What's included:
User behaviour research & heatmap analysis
Competitor research analysis
Psychology-driven design principles
Mobile-first focused design
6.0%
Average conversion rate
vs 2.35% industry average
21-30 days delivery
Month 1
STEP 2

HIGH QUALITY VIDEO ADS

Ad-ready videos that feel authentic & drive action.

We tell your story through the eyes of your happiest customers. From hand-picking creators to writing scripts that feel natural (not salesy), we craft high-performing videos that build real connections and get people booking.

What's included:
Video creator sourcing & management
On-camera founder content
High-converting script development
Professional video production
80%
Improved performance
compared to static ads
14 days production
Month 1
STEP 3

META ADVERTISING

Right suburbs, right people.

We don’t just run ads. We build Meta campaigns that find people already searching, scrolling, and wishing for what you offer. Each round of data sharpens radius targeting, improves ad copy, lowers lead costs, and grows your profits.

What's included:
Advanced audience research & targeting
A/B testing & ad copy refinement
Conversion tracking setup
Landing page performance monitoring & alignment
50%
Reduced cost-per-lead
within first 60 days
Launches on day 31
Month 2

What our customers say

Niels Hoeben

Ben did a great job with an audit and redesign of our landing page. He brought in a wealth of knowledge and skills. Very happy with the end result and I can truly recommend him!

Sarah Hughes

I can't say enough about how much I have enjoyed working with Ben. He has been an invaluable partner for my business. I have previously tried working with larger digital agencies, but found they didn't understand my business or who our customers are. Ben's expertise in service based ecommerce is just what we were looking for and has taught me so much about how we can grow our online presence. What I appreciate the most is his transparency. He communicates clearly, provides regular updates on our campaigns, and shares in-depth analytics that help me make informed decisions about my business as a whole.

Happy Simple

Ben has been great to work with since we first signed on and now we are seeing great results from all his hard work. He is professional, thorough and proactive in finding the right mix for our digital strategy.

Jamie Woods

It's never easy choosing a digital agency, they all claim to be the best and know how 'it's' done. In my experience, Ben and his team are one of the few agencies that really can deliver results. And importantly for us, he is based in Australia, so there are no time lags or language barriers.

John van Twest

Ben from Rogerson Digital is a really valued partner of ours. He's really taken the time to get to know our business and expectations and really listen, and take action. He’s super flexible, and he’s always up to date on the latest developments and changes with the ever changing ad platforms.

FatChopSticks

I have spoken to many marketing agencies and always felt pushed into a sale. When I was recommended by a friend to Ben, I spoke with him and he was very honest and helpful. We are now redesigning our website with the help of Ben and are happy with the process so far. Looking forward to getting our ads made soon.

Louise Mckie

At one point, our business reached a plateau, but after partnering up with Ben and his services to handle our digital marketing, our bookings doubled within a month. He has demonstrated exceptional professionalism, open communication, offering feedback on our website, and providing regular reports. If you're looking to witness significant business growth, we highly recommend Rogerson Digital

Mohammad Asgari

I came across Ben on a Facebook page after being messed around by a number of agencies. I am impressed with how he has approached everything to date. The planning from the ads, to the website ideas and how we are going to follow up on our leads. Ben is down to earth, extremely knowledgeable and his attention to detail is outstanding. It's a rarity to find such things these days, so thank you so much.

Happy Simple

Ben has been great to work with since we first signed on and now we are seeing great results from all his hard work. He is professional, thorough and proactive in finding the right mix for our digital strategy.

Jamie Woods

It's never easy choosing a digital agency, they all claim to be the best and know how 'it's' done. In my experience, Ben and his team are one of the few agencies that really can deliver results. And importantly for us, he is based in Australia, so there are no time lags or language barriers.

Mohammad Asgari

I came across Ben on a Facebook page after being messed around by a number of agencies. I am impressed with how he has approached everything to date. The planning from the ads, to the website ideas and how we are going to follow up on our leads. Ben is down to earth, extremely knowledgeable and his attention to detail is outstanding. It's a rarity to find such things these days, so thank you so much.

Louise Mckie

At one point, our business reached a plateau, but after partnering up with Ben and his services to handle our digital marketing, our bookings doubled within a month. He has demonstrated exceptional professionalism, open communication, offering feedback on our website, and providing regular reports. If you're looking to witness significant business growth, we highly recommend Rogerson Digital

Mohammad Asgari

I came across Ben on a Facebook page after being messed around by a number of agencies. I am impressed with how he has approached everything to date. The planning from the ads, to the website ideas and how we are going to follow up on our leads. Ben is down to earth, extremely knowledgeable and his attention to detail is outstanding. It's a rarity to find such things these days, so thank you so much.

  • Niels Hoeben

    Ben did a great job with an audit and redesign of our landing page. He brought in a wealth of knowledge and skills. Very happy with the end result and I can truly recommend him!

    John van Twest

    Ben from Rogerson Digital is a really valued partner of ours. He's really taken the time to get to know our business and expectations and really listen, and take action. He’s super flexible, and he’s always up to date on the latest developments and changes with the ever changing ad platforms.

  • Sarah Hughes

    I can't say enough about how much I have enjoyed working with Ben. He has been an invaluable partner for my business. I have previously tried working with larger digital agencies, but found they didn't understand my business or who our customers are. Ben's expertise in service based ecommerce is just what we were looking for and has taught me so much about how we can grow our online presence. What I appreciate the most is his transparency. He communicates clearly, provides regular updates on our campaigns, and shares in-depth analytics that help me make informed decisions about my business as a whole.

  • Happy Simple

    Ben has been great to work with since we first signed on and now we are seeing great results from all his hard work. He is professional, thorough and proactive in finding the right mix for our digital strategy.

    Jamie Woods

    It's never easy choosing a digital agency, they all claim to be the best and know how 'it's' done. In my experience, Ben and his team are one of the few agencies that really can deliver results. And importantly for us, he is based in Australia, so there are no time lags or language barriers.

  • Louise Mckie

    At one point, our business reached a plateau, but after partnering up with Ben and his services to handle our digital marketing, our bookings doubled within a month. He has demonstrated exceptional professionalism, open communication, offering feedback on our website, and providing regular reports. If you're looking to witness significant business growth, we highly recommend Rogerson Digital

  • FatChopSticks

    I have spoken to many marketing agencies and always felt pushed into a sale. When I was recommended by a friend to Ben, I spoke with him and he was very honest and helpful. We are now redesigning our website with the help of Ben and are happy with the process so far. Looking forward to getting our ads made soon.

  • Mohammad Asgari

    I came across Ben on a Facebook page after being messed around by a number of agencies. I am impressed with how he has approached everything to date. The planning from the ads, to the website ideas and how we are going to follow up on our leads. Ben is down to earth, extremely knowledgeable and his attention to detail is outstanding. It's a rarity to find such things these days, so thank you so much.

Success across every industry.

Our proven framework works regardless of your industry. Especially powerful for high-ticket sales.

Healthcare

Dentists, naturopaths, cosmetic clinics.

E-commerce

Fashion, beauty,
 home & hardware.

Professional Services

Finance, lawyers, events, agencies.

Education

Music schools, public speaking, coaching.
Why Rogerson Digital?

You're better than your competitors. It's time we proved it.

After years of working inside marketing agencies, we kept seeing the same problem: Websites and video content were the most overlooked parts of the funnel. They weren’t built to sell, they were built to look “nice.” So we decided to specialise.

At Rogerson Digital, we focus on the two moments that matter most: When someone watches your ad, and when they land on your site. We combine psychology, design, copy, & data to build  funnels that don’t just look good, they make you profitable.

Let's get started
Ben Rogerson

Founder & Head of Ads

Ami Laffy

Co-Founder & Head of Design
MPsych(Clin)

$60M+

Generated in Meta

37+

Businesses Grown

96%

Success Rate

5+ Years

Industry Leadership

See what solution fits your needs and start growing your revenue today.

Let’s make your first impression worthwhile.

Monthly Package

Meta Advertising

Starting at
$2000/m

Testing, targeting, and optimisation to drive profitable growth.

Meta ads strategy & management
Audience research & targeting
A/B testing & copy refinement
Conversion tracking setup
Weekly performance reporting
Video ad creatives
Landing page or CRO
Book my strategy call
One-off

Landing Page

Starting at
$4000

High converting pages that showcases the value of your business.

Custom landing page
User behaviour research
Competitor analysis
Value-focused messaging
Mobile-first design
Video ad creatives
Meta ad management
Book my strategy call
Add-On

Video Ad Package

Starting at
$1000

Authentic videos that build trust and convert viewers into customers.

Creator or founder style video ad
High-converting scripts
Creator sourcing & direction
On-site filming
Professional video production
Meta ad management
Landing page or CRO
Book my strategy call

Need Something Custom?

Interested in landing pages for e-commerce, CRO, or other custom requirements?
We can create a tailored solution for your specific needs.

Book my strategy call

Let’s level up your business, together

Ready to finally become the go-to business in your area?

Book your strategy call

Fill out the form below and we'll contact you within 24 hours

Invalid number
We respect your privacy. Your information will never be shared.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

What happens next?

Application review
We review your application and contact you within 24 hours.
Free 45-minute strategy call
We’ll determine if our services align with your business goals and what you’re looking to achieve.
Get started
Together, we'll create a plan to reach your goals and establish a starting date for our partnership.

Frequently asked questions

Most common questions from business owners just like you.

Will this work for my niche?

Yes - especially if your service requires education and trust before someone books or buys.

We’ve used this exact framework to sell everything from $400 educational courses, to $8,000 cosmetic treatments, all the way to $30,000 custom furniture.

If your customers need to understand the value of what you offer before saying yes, our framework is designed to do exactly that - through story driven video, mobile first landing pages, and geo-targeted Meta ad campaigns.

Do you work with small budgets?

You don’t need a huge Meta ad budget to start seeing results.

Some of our clients begin with $75 - $100/day - enough to get data, learn fast, and generate consistent bookings. 

We build everything around your spend to make sure you’re getting value from every dollar.

How long until I see results?

Most clients start seeing results within the first week of going live.

Once your new landing page, video, and ads are launched, we track leads, costs, and engagement daily.

This lets us continuously bring down your lead costs and increase bookings. For many clients, results improve within the first month, sometimes even sooner.

What’s your communication like?

No more chasing your agency for updates.

We run fortnightly video calls and send clear, proactive updates, so you’re always in the loop. Most clients say it feels like having an in-house team.

Check our Google reviews - communication is the #1 thing people mention.

What if I’ve tried Meta ads before and it didn't work?

You’re not alone. Most of our clients come to us after feeling let down by Meta ads.

But here’s the truth: Meta ads do work (really well) - when your offer, creative, and landing page are all working in sync.

When they don’t, it’s usually because one (or more) of these pieces broke the chain:

  • The creative didn’t stop the scroll or speak to the right emotion
  • The copy missed the pain point or didn’t create urgency
  • The landing page failed to turn interest into action

We fix all three - based on real customer insights, data, and digital psychology.

Then we test, tweak, and track everything using heatmaps, user recordings, and live feedback.

Every ad and landing page is improved based on how your audience actually behaves, so you get better leads from the right people, in the right suburbs.

Do you do the work yourself or outsource it?

What you see is what you get. No offshore teams or random contractors.

When you work with us, you’re working with the actual creatives behind your brand - not a project manager relaying messages to someone else. That’s how we keep things fast, consistent, and personal.

What do you need from me to get started?

Before we dive in, we like to kick things off with a thorough introduction meeting.

This is where we listen closely to your goals and dive into your business and you as the owner. We want to understand what sets you apart, your expertise, your experience, and the unique value only you can offer.

At the same time, we dig into your target customers - what they care about, how they think, how they act, what they wear (yes, this actually goes a long way), and where they live.

This deep understanding is the single most important step we take. It lets us create ads, videos, and landing pages that truly connect with where your customers want to be.

I’ve already got a website - do I need this?

Your current website is a great start, but is it really built to turn visitors into paying customers?

Most websites spread out important things like your offer, trust signals, FAQs, expertise, forms, and calls to action across lots of pages - and that can water down their impact.

We bring all those critical pieces together on one focused, optimised landing page that works hand-in-hand with your ads - creating a smooth system that drives more leads, bookings, and sales.

Honestly, this is the single biggest investment you can make to grow your business and get the most out of every marketing dollar you spend.

If your website isn’t consistently converting, this is exactly what you need.

How do you find the right video creator?

We don’t just grab anyone with a camera. We handpick experienced video creators who truly get your brand and vibe.

They speak your language - whether that’s warm and friendly or bold and premium. They’re charismatic on camera, follow our scripts, and know how to create videos that grab attention for all the right reasons, not just look good.

Plus, we guide the entire process, handling all the scripting and editing, so you get videos that perform, without any of the stress.

Still have questions?

Book your free 45-minute consultation to get answers about your business growth potential.

Book my strategy call